OIL! Issues Its Own KlimaCard
The OIL! KlimaCard introduced in May 2009 lets customers and OIL! Tankstellen jointly contribute to protecting the environment. For each liter of fuel purchased, a fixed sum is donated to Initiative Pro Klima, which initiates and funds climate research and climate-protection projects in Germany.
When paying for the fuel, the customer presents the KlimaCard at the checkout. For each liter of fuel purchased, Initiative Pro Klima gets 1.25 Cents from the customer. OIL! Tankstellen matches this, doubling the donation to 2.50 Cents per liter. The monies are later used for tree-planting projects.